SEO, or Search Engine Optimization, is the process of designing and structuring a website to improve the position (or ranking) in which a company's link appears on a search results page.
Search engines have free (also called "organic") and paid listings. SEO refers to the ranking of organic search results.
Surveys show that over 85% of internet users find new Web sites by using search-engines. This means that Search Engine Optimization must be a part of your online marketing strategy. Improving your visibility will attract more customers and improve awareness of your company and products or services.
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